Holiday Tape in Consumer Discretionary: What 46 Seasons Reveal Through Stock Trends Indicators

Published in Stock Trends

For Consumer Discretionary companies, the six weeks surrounding Black Friday and year-end are not just a retail storyline—they are a real-time referendum on consumer confidence, pricing power, and risk appetite. To test what this period actually means for investors, we analyzed the Stock Trends Consumer Discretionary universe across every year in the dataset, using a consistent six-week window (from the third week of November to the final trading week of December, based on weekly Friday closes).

The objective was simple: does the Stock Trends framework—trend classifications, RSI relative strength, and volume tags—extract a repeatable signal from the holiday season? The answer is nuanced, but actionable.

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Stock Trends Editorial

Holiday Tape in Consumer Discretionary: What 46 Seasons Reveal Through Stock Trends Indicators
For Consumer Discretionary companies, the six weeks surrounding Black Friday and year-end are not just a retail storyline—they are a real-time referendum on consumer confidence, pricing power, and risk appetite. To test what this period actually means for investors, we analyzed the Stock Trends Consumer Discretionary universe across every year in the dataset, using a consistent six-week window (from the third week of November to the final trading week of December, based on weekly Friday closes). The objective was simple: does the Stock Trends framework—trend classifications, RSI relative strength, and volume tags—extract a repeatable signal from the holiday season? The answer is nuanced, but actionable.

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